When Michael Ellington was getting his plant nursery up and running a few years ago in neighboring Granville County, he turned to a trusted source – his local cooperative extension agent – for guidance as he built his business literally from the ground up.
That agent was Johnny Coley, and Ellington said he provided so much more than technical support. “It opened my eyes to what extension could do for me” beyond those technical aspects.
And now, as the agricultural agent for Vance County, Ellington said he’s using a three-pronged approach to his new role: Support, Strengthen and Sustain.
Ellington and Vance County Cooperative Extension Director Dr. Wykia Macon shared their vision about how the various extension agents can help residents in a variety of ways.
“There’s a lot more to agriculture and I think people are finally starting to wake up to that,” Ellington, a Henderson native, said on Monday’s TownTalk. After he left Vance County, he got a master’s degree at Virginia Tech and then spent some time in Charlottesville before coming back to the area and starting Notta Farm and Nursery, LLC.
He got reacquainted with Vance County when he became a vendor at the regional farmers market; “I really enjoyed reaching out to customers” and engaging with them.
From there, it wasn’t a big stretch to decide that he could engage with others in the community as an extension agent.
He and Macon met at a vendor meeting, and that’s when the seed was, um, planted – pun intended.
Ellington said it’s important the folks know that extension is supportive of their efforts and “is still a great resource for them,” but he wants to strengthen agriculture’s roots and create new producers as they create greater sustainability in the county.
“We want people to know that extension is going to be there for them and will be for the long haul,” he said.
Macon said she and staff have plans to make the regional farmers market a place where people want to be, not just for a few minutes to pick up some fresh produce, but a place that provides other opportunities for young and senior residents alike.
As a vendor for several years at the farmers market, Ellington said he noticed that customers were either seniors or very young. And he wants to change that, “get people cooking again,” he said.
Whether with food trucks or by offering samples of local produce used for meal-making or just for snacks, extension has some plans to get more people to visit the market.
“There are exciting things coming,” Macon said.
In his first four weeks on the job, Ellington said he’s been out in the community he grew up in, shaking hands and getting to know people. He hopes to cultivate associations with other agencies and groups to promote awareness.
“It’s important for us to get out in front of people,” Macon added. Whether it’s a church group, a community center or an apartment, Macon said she and her staff want the community to know that the farmers market accepts senior vouchers and EBT, for example, and that 4-H isn’t just for kids who want to learn about farming – they can learn about STEM, robotics and more.
Visit https://vance.ces.ncsu.edu/ to learn more.
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